I love giving data a voice—translating numbers into insights that make a difference.
OTT Merged Platform Analysis
Participated in the Codebasics Resume Project Challenge, analyzing performance of OTT platforms Lio Cinema and Jotstar. Used SQL for data importing, and Power BI with DAX for cleaning, transforming, and building insightful dashboards. Submitted analysis and recommendations ranked in the Top 20 among all entries. Link to project
Social Media Content Performance Analysis
Participated in the Onyx Data Social Media Analytics Challenge, analyzing platform performance across content types, formats, and regions. Used Power Query for data cleaning and transformation, and Power BI with DAX to design dynamic, insight-rich dashboards. Delivered a powerful visual analysis revealing strategic patterns to boost engagement and optimize platform-specific content strategies. Link to project
Attention Span Analysis
Conducted a personal research project analyzing the impact of short-form content on attention span, productivity, and mental well-being. Combined data from a self-designed survey (bootstrapped for volume) and a Kaggle dataset on student attention spans for deeper insights. Used Python for data cleaning and transformation, and Power BI with DAX to build dashboards uncovering patterns in focus, usage behavior, and cognitive impact. Link to project